US, Sept. 26 -- Guam is strengthening its position in the Japanese travel market at Tourism EXPO Japan 2026, as the Tokyo event itself grows into an increasingly important international platform for the global tourism industry.

For Guam, a U.S. destination in the Western Pacific with Japan historically among its most important visitor markets, the September 24-27 event provides a critical opportunity to rebuild arrivals, strengthen airline and travel trade relationships, and keep the island visible to Japanese consumers.

The international significance of Tourism EXPO Japan was reinforced by the participation of World Travel & Tourism Council (WTTC) President and CEO Gloria Guevara, who emphasized Japan's importance to global tourism as...