Bengaluru, Sept. 18 -- US-based car-care major Turtle Wax is stepping up its India expansion with plans to add at least 50 more Car Care Studios this year, while simultaneously building the country into a manufacturing and supply base for its global operations, its CEO Laurie King said on Thursday.
The company, which entered India in 2019 and now has more than 110 Car Care Studios, sees significant headroom in the country's evolving car-care and vehicle-appearance market, King said during her India visit to mark Turtle Wax's 80th anniversary.
"We're very excited about car-care appearance exploding in India. We feel like India is just scratching the surface in this marketplace. Turtle Wax has great aspirations to grow as a business and a b...