Bhubaneswar, Oct. 24 -- The Odisha Rural Development and Marketing Society (ORMAS) has received the prestigious BIRC Global Excellence Award 2026 in recognition of its leadership in promoting rural enterprises, expanding market access for rural producers and contributing to the global rice industry.

The award marks a significant milestone in Odisha's efforts to showcase its rich agricultural heritage and connect traditional rice producers with national and international markets.

Operating under the Panchayati Raj and Drinking Water Department, ORMAS has been working to strengthen rural livelihoods by connecting farmers and producer groups with wider markets. Its initiatives focus on improving product presentation, branding and value addit...