Kochi, Sept. 27 -- Artificial Intelligence (AI) can help personalise travel experiences, promote lesser-known destinations and transform destination management and tourism marketing, speakers at a panel discussion on the future of tourism said here on Sunday.
The discussion on "Digital Agenda and AI to Redesign Tourism" was held as part of Kerala Travel Mart (KTM) 2026 and World Tourism Day programmes on the concluding day of the three-day event.
APM Mohammed Haneesh, Additional Chief Secretary, Industries Department, said tour operators need to reinvent their offerings in tune with global market trends as travellers increasingly seek unique and personalised experiences.
He stressed the need to maintain a clear distinction between person...