India, July 26 -- India's beverage market is becoming more competitive. Reliance Consumer Products has turned Campa into the third-largest player through value pricing, higher distributor margins and the reach of Reliance Retail. The additional data shows that Campa generated gross sales of more than Rs. 4,700 crore in FY26, while Reliance's beverages business recorded revenue of Rs. 2,900 crore in Q1 FY27. Campa is also estimated to have captured around 7-8 percent of India's carbonated beverage market within a few years of its relaunch.

Coca-Cola remains the market leader, with an estimated 40-42 percent share, compared with Pepsi's 28-30 percent. It is preparing for a possible 2027 listing of Hindustan Coca-Cola Holdings. The propose...