RBI Tightens Mis-Selling Rules To Protect Customers And Improve Financial Fairness; Here's What Customers Need To Know
India, June 16 -- RBI Cracks Down On Mis-Selling With New Responsible Conduct Rules- The Reserve Bank of India (RBI) is moving in with a sharper rulebook for how banks and NBFCs sell their financial products, under its Responsible Business Conduct Directions, 2026, effective from January 1, 2027. Kinda like RBI saying to lenders: "sell, but don't oversell and definitely don't try to outsmart the customer." This new setup is principle-based and channel-agnostic, which means it doesn't really care where the pitch happens-like on your phone, in a branch, or through a call centre script that sounds way too eager to be lawful. The core thought is pretty straightforward: financial products should be offered with clarity, fairness, and real acco...
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