India, Aug. 28 -- Apple TV Subscription Price Hike: Watching Apple Originals such as Ted Lasso, Severance and The Morning Show will now cost US viewers more. Apple has raised the price of its Apple TV streaming service again, adding another $2 to the monthly bill as streaming platforms continue to make subscriptions more expensive.

The new price took effect on Friday, August 28, for new subscribers. Apple TV now costs $14.99 per month, compared with $12.99 previously, while the annual subscription has increased from $99 to @119. Existing subscribers will receive advance notice before the higher charge applies to their accounts.

Apple TV Subscription Price Hike in US

Apple has increased the price of its Apple TV streaming service in the...