Mumbai, June 23 -- JioSaavn, India's leading audio streaming service, announced the launch of Music Profile, a new feature designed to help users explore, understand, and express their music preferences in a more engaging way. Built around personalization and discovering one's musical identity, the feature transforms listening activity into an unparalleled experience for listeners across Android, iOS and Web.

The new feature transforms one's listening habits into a unique identity as their 'Music Persona' on the newly introduced 'Music Profile' section, allowing listeners to showcase their music personality while discovering content matching with their tastes. Based on streaming habits, listeners will be awarded 'Music Persona' badges ra...