Srinagar, May 4 -- Srinagar- India's digital payments landscape is shifting from reliance on a single method to context-driven choices, where consumers pick payment modes based on need, urgency, and transaction size.

While UPI remains dominant for everyday use, credit cards and EMIs are increasingly being used for routine and essential expenses, not just big purchases, reflecting more flexible and strategic spending behaviour.

According to new data from Phi Commerce's 'How India Pays' 2025-26 report, consumers are actively switching instruments based on need, with credit cards and EMIs no longer limited to big purchases but increasingly used for routine and recurring expenses, including categories like utilities and essential services. ...