LONDON, Nov. 3 -- Jammu and Kashmir Tourism is participating in the World Travel Market (WTM) London 2026, being held at ExCeL London from November 3 to 5, with two dedicated stalls showcasing the Union Territory's diverse tourism offerings and emerging opportunities.

The Indian Pavilion at WTM London was inaugurated by Union Minister of Tourism, Gajendra Singh Shekhawat, in the presence of Nasir Aslam Wani, Advisor to the Chief Minister of Jammu and Kashmir.

Jammu and Kashmir's participation at the prestigious international travel and tourism exhibition is aimed at showcasing its rich tourism potential, diverse destinations and unique visitor experiences to the global travel trade fraternity.

Several tourism stakeholders from Jammu an...