New Delhi, June 14 -- NEW DELHI - The Bharatiya Janata Party spent years building one of the world's most effective political social media operations, accumulating millions of followers across platforms through a machinery that combined government resources, celebrity endorsements, and relentless content production. In May 2026, a 30-year-old political communications strategist with a Boston University degree and a grudge built a bigger one in five days.

Abhijeet Dipke founded the Cockroach Janta Party on May 16, the day after Chief Justice of India Surya Kant compared unemployed youth to "cockroaches" and "parasites of society" during a Supreme Court contempt hearing. "There are youngsters like cockroaches; they don't get any employment...