New Delhi, July 16 -- Tata Consultancy Services (TCS) and Google Cloud have launched a Gemini Experience Center (GEC) in Kolkata focused on the consumer business sector, as the IT services company expands its industry-specific artificial intelligence innovation hubs globally.
The Kolkata facility is TCS' eighth Gemini Experience Center worldwide and its third in India. The company plans to operate 10 such centres globally by the end of 2026, including four in India, as enterprises increasingly move from AI pilots to production-scale deployments.
The new centre will focus on the consumer business group (CBG), enabling enterprises in retail, consumer packaged goods (CPG), and travel, tourism and hospitality to co-create, test and deploy agentic AI solutions built on Google Cloud's Gemini models.
The launch comes as IT services companies deepen partnerships with hyperscalers to help enterprises deploy industry-specific AI applications rather than generic large language model use cases.
"Together with TCS, we are seeing how differentiated industry solutions built with Gemini are helping customers realise business value faster," said Shivir Chordia, Director of Partnerships, India, Google Cloud. "The launch of the Gemini Experience Center in Kolkata marks a crucial step in accelerating agentic AI adoption, empowering consumer businesses to co-create, test and scale next-generation innovations."
According to Murali Ramanathan, Chief Technology Officer, Consumer Business Group at TCS, AI adoption within consumer industries has moved beyond experimentation to enterprise implementation.
"Our collaboration with Google Cloud has consistently focused on translating AI and next-generation technologies into real business value," Ramanathan said. "The Gemini Experience Center in Kolkata provides a dedicated environment for consumer businesses to co-create, test and scale AI-led offerings."
The centre is designed around TCS' Human+AI Autonomy framework and will offer immersive demonstrations, co-innovation workshops and industry-specific use cases spanning store operations, supply chain management, omni-channel retail, customer service and enterprise functions.
Among the solutions showcased are AI-enabled store operations, intelligent supplier onboarding, contract management, invoice processing, hybrid product search, warehouse receiving and unified contact centre capabilities.
TCS said it has already developed more than 3,000 industry- and context-aware AI agents using Gemini Enterprise that integrate with customer environments across retail, consumer packaged goods, travel, transportation and hospitality.
The Kolkata launch builds on TCS' existing Gemini Experience Centers at its retail innovation lab in Chennai and BFSI innovation lab in Bengaluru. The company has been expanding its AI partnerships with hyperscalers as enterprises increasingly seek domain-specific AI deployments that combine generative AI, advanced analytics and automation to improve customer engagement, operational efficiency and decision-making.
Published by HT Digital Content Services with permission from TechCircle.