India, June 30 -- * Sky high publicity materials installed on Devaraj Urs Road recently triggers safety debate

* Local shopkeepers wonder about MCC turning a blind eye and resorting to act only later

* Unbridled publicity craze puts lives of public at risk, yet no concrete action against violators

Mysuru, June 30 (PM&BS)- Mysuru City Corporation (MCC) makes a rule, remains nonchalant allowing the violators to have a free run and finally calls for action with a renewed vigour.

All these was evident, when high rise cut-outs and other types of publicity materials sprung up on the either side of D. Devaraj (D.D.) Urs Road, the prominent commercial hub of the city recently.

The cut-outs erected against the 50-feet tall iron scaffoldings, ...