Hyderabad, Jan. 20 -- The Pushpa franchise has become one of the biggest brands in Indian cinema. With Pushpa 2, the craze reached an all-time high. The film broke almost every major box office record and created a massive impact across India. With this blockbuster, Allu Arjun officially became a pan-India superstar.

Pushpa 2 stayed in theatres for more than two months and enjoyed a historic run. In India, it collected over Rs. 1200 crore net, making it the highest-grossing Indian film in net collections. Worldwide, the film earned more than Rs. 1780 crore gross and narrowly missed beating Baahubali 2's record.

Pushpa 3 Begins Early Planning

After the massive success of Pushpa 2, reports suggest that Pushpa 3 has quietly entered early ...