India, June 17 -- Verizon Communications (VZ) has announced a significant revamp aimed at its customers, which includes getting rid of activation and device upgrade fees, launching a new loyalty program for everyone, and simplifying their wireless and bundled service options.

Starting now, all postpaid customers can sign up for the new Verizon Loyalty program, which eliminates fees that were as high as $40 per device for activation and upgrades.

From July, customers will also start earning Verizon Dollars equal to 3% of their monthly bill, which they can redeem for devices, accessories, and rewards from popular brands like Starbucks, Hilton, Marriott International, and Sephora.

They're also introducing "Verizon Shine," a rewards platform...