India, June 15 -- Cloud-based software company Salesforce, Inc. (CRM) announced Monday it has signed a definitive agreement to acquire Fin, formerly Intercom, an industry-leading customer agent company, for approximately $3.6 billion, subject to customary purchase price adjustments.
Fin's core offering, its AI Agent, resolves complex customer queries end-to-end, across every channel, including live chat, email, WhatsApp, SMS, phone, and Slack.
The AI Agent is powered by the company's proprietary AI model, Apex, that is purpose-built for customer support and has demonstrated industry-leading resolution rates. Apex will complement Salesforce's Agentforce with powerful service agent capabilities.
Fin's packaged offerings and proprietary mod...