India, Oct. 20 -- The UK Government is considering stricter rules on supermarket promotions for everyday products such as cereals, yogurt and fruit juice, resulting in fewer special offers and higher prices for families.
Ministers are looking at replacing the current system, introduced in 2004, with an updated version from 2018 to decide which foods are considered less healthy. As a result, products such as bran flakes, Shreddies, fruit yogurts, oat milk, smoothies and even sugar-free fruit drinks could face new restrictions.
Supermarkets are already banned from offering multibuy deals, such as three-for-two offers, on foods classified as high in fat, sugar and salt (HFSS). Under the proposed changes, more products could fall into this ca...