India, Nov. 1 -- Affle 3iL Ltd., a subsidiary of Affle International Pte. Ltd., has agreed to acquire digital advertising technology company Perion Network Ltd. (PERI) in an all-cash transaction valued at approximately $420 million. The deal will see Perion become a wholly owned subsidiary of Affle while continuing to operate under the Perion brand.
Under the terms of the definitive merger agreement, unanimously approved by Perion's Board of Directors, Perion shareholders will receive $11.70 in cash per share. The offer represents a 34.5% premium to Perion's closing share price on October 30, 2026, the last trading day before the agreement was signed.
The acquisition combines Affle's AI-driven mobile advertising capabilities with Perion's...