Nigeria, April 23 -- Nigeria's fast-growing digital economy received a boost as Woof Studios Africa launched its flagship creator accelerator, 'ECHO', a programme designed to transform African digital creators into global entrepreneurs.

The initiative, unveiled at a summit in Lagos, followed a highly competitive selection process that drew hundreds of applications from across Africa, highlighting the fast-growing creator economy on the continent, now valued at over $30 billion.

The event brought together 23 selected creators for a six-week programme focused on helping them move from content production to building sustainable businesses.

Speaking at the event, Adetutu Laditan, the founder and creative director of Woof Studios Africa, sa...