India, Nov. 3 -- Pragati Pallavi

For the next generation of media professionals, the message is clear: Don't just prepare to work in the media. Start building your identity in it

The media landscape is changing, and so are the rules of opportunity. A few years ago, aspiring journalists primarily focused on building their portfolios, gaining newsroom experience and developing their reporting skills. Today, another factor is increasingly influencing their professional journey: their presence on digital platforms. From reality television shows inviting popular social media influencers to established media organisations collaborating with digital creators, visibility has become an important currency in the entertainment and communication in...