India, April 20 -- Anthropic has introduced Claude Design, an experimental tool that turns simple text prompts into visual outputs like prototypes, presentations, and marketing assets. Built on the Claude Opus 4.7 model, the tool is now available in research preview for paid users. While it may look like another AI feature drop, the larger story is about how design workflows are being reshaped from the very first step.

Design often starts with a bottleneck. Teams spend hours sketching early ideas, and non-designers struggle to express what they want visually. Claude Design tries to remove that friction.

Users describe what they need, and the system generates a working draft. That draft is not final. It becomes a starting point. Teams ca...