India, July 26 -- As reports point to an iPhone 17 price hike in India, Flipkart has slashed the iPhone 16 Plus price by Rs. 12,000. Most coverage treats these as separate stories, but they're closely connected. Most coverage is treating these as two separate stories. They're not, and understanding why they're connected tells you more about timing your purchase than either headline alone.

Apple appears to be pulling two opposite pricing levers at the same time. While reports suggest the upcoming iPhone 17 could launch at a higher price, the iPhone 16 Plus has suddenly become much cheaper on Flipkart. These aren't separate stories-they're two sides of the same pricing strategy.

Both the iPhone 16 Plus discount and the reported iPhone 17 ...