India, July 24 -- Amazon is leveling up its cloud gaming play and dropping it right into one of its busiest hangout spots. The company just rolled out a Games tab inside Prime Video, letting eligible Prime members in the US and UK jump straight into select Amazon Luna titles on compatible Fire TV devices.

This move is not really about going head to head with consoles. It feels more like a habit check. Prime Video already chills in millions of living rooms. By sliding games next to movies, shows, sports, and live channels, Amazon is hoping convenience does the heavy lifting since a lot of players straight up forget cloud gaming even exists.

The starting lineup packs some familiar bangers like Hogwarts Legacy, EA Sports FC 26, Indiana Jon...