Bhubaneswar, May 31 -- The Union Government is set to roll out the month-long "Khet Bachao Abhiyan" across the country from June 1 to June 30, aiming to transform it into a nationwide mass movement for sustainable farming and farmer empowerment. Union Agriculture and Farmers Welfare Minister Shivraj Singh Chouhan, who chaired a high-level preparatory meeting in Delhi, emphasized that the campaign will go beyond mere awareness and focus on practical, on-ground support for farmers.

The campaign will prioritize balanced and judicious use of fertilisers, soil health management, and cost-effective farming. Farmers will receive direct advice tailored to local weather conditions, soil quality, and market scenarios. Shri Chouhan highlighted the ...