India, Sept. 22 -- Women in Asia-Pacific are adopting increasingly proactive approaches to health, beauty and nutrition, although many feel underserved by current supplement markets, research has found.

The insights form part of a new White Paper from Lubrizol, a global leader in science-backed nutraceutical solutions specializing in microencapsulation platforms. Drawing from consumer research across China, Korea and Indonesia, it explores women's health, beauty and nutrition needs at different stages of their lives, identifying opportunities for innovation.

The research finds that women across Asia are prioritizing long-term wellbeing and quality of life over short-term fixes. It also shows that their concerns shift significantly with ...