Imphal, Nov. 1 -- Manipur Chief Minister Yumnam Khemchand Singh on Sunday inaugurated the BRICS Sustainable Lifestyle Week 2026 at Khuman Lampak, marking the launch of a week-long environmental campaign aimed at promoting sustainable practices among citizens.

The initiative is being organised by the Government of Manipur in alignment with India's BRICS Chairship and the Centre's Mission LiFE framework. It is also intended to build momentum ahead of the COP31 climate summit by encouraging community-level participation in environmental conservation.

The opening day featured a mass tree plantation drive led by the Chief Minister, followed by the flagging off of a statewide cyclothon. The campaign seeks to encourage youth-led activities and...