Mumbai, Sept. 26 -- Chennai-headquartered two-wheeler and three-wheeler major TVS Motor Company has partnered with NGO She for Society and the Taliru Foundation to launch 16 pink electric three-wheelers in Bengaluru under the 'Building Queens from the Grassroots' initiative.

The delivery of the initial 16 units marks the first phase of a project that aims to deploy 100 electric three-wheelers to women beneficiaries identified by the Taliru Foundation. The program is supported by financial contributions from women's organisations across India to assist female drivers in entering the commercial mobility sector.

The launch event was attended by Aishwarya Mahadev, Vice Chairman of Karnataka Road Development, KPCC Social Media President and ...