Mumbai, March 9 -- Toyota Kirloskar Motor (TKM) has launched the Toyota Urban Cruiser Hyryder Month, a dedicated campaign running from mid-February through the end of March across North India. This initiative is designed to engage customers directly with the brand's pioneering Strong Hybrid technology through hands-on test-drive events. The activation spans key regions including the National Capital Region, Uttar Pradesh, Uttarakhand, Rajasthan, Haryana, Punjab and Jammu & Kashmir, offering exclusive value-driven benefits throughout the period.

Since its debut in 2022, the Toyota Urban Cruiser Hyryder has established itself as a prominent contender in the SUV segment, recently surpassing 200,000 units in sales. This milestone reflects in...