Why Katrina Kaif is betting on the crowded skincare market
New Delhi, Oct. 3 -- Long hours on sets in make-up, gruelling travel for shoots and promotions meant actor Katrina Kaif's skin could behave differently every day. Finding a routine that kept it calm, hydrated and ready for the demands of camera and make-up involved plenty of trial and error.
"I'm a huge skincare lover, but I've always struggled with sensitive skin. I am quite particular about what my skin needs. If a product is too heavy, I tend to break out. If it has a high percentage of actives, I'll get redness. Fragrance makes my skin vulnerable to allergies," says Kaif, who co-founded the Kay Beauty brand alongside beauty and lifestyle retail platform Nykaa.
Her search for products that would soothe and strengthen her skin barrier...
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