New Delhi, March 25 -- Shares of RPSG Ventures and Sun TV Network zoomed up to 20% in Wednesday's trading session, March 25, after the high-profile Royal Challengers Bengaluru deal (RCB) last night, underscoring how capital markets are beginning to reprice the business potential of Indian Premier League (IPL) franchises.

The RCB deal, worth Rs.16,600 crore, is being seen as a valuation marker and has effectively repriced the entire IPL cohort, according to experts, with re-rating expected to spill over to RPSG and Sun TV, which own Lucknow Super Giants and Sunrisers Hyderabad, respectively.

RPSG share price rallied as much as 19.6% to Rs.726.20 on the BSE today. This is the second straight day of gains for the Sanjiv Goenka-owned compan...