New Delhi, March 30 -- Shares of home services marketplace Urban Company gained nearly 8% in Monday's intraday trade, March 30, reaching the day's high of Rs.123.39 apiece, even as the broader market extended its sell-off for the third straight session.

The rally in the newly listed stock came after the company announced that its quick-service housekeeping vertical, InstaHelp, has surpassed 1 million bookings in March so far.

In its regulatory filing on March 28, the company said InstaHelp has seen strong adoption in cities such as Mumbai, Bengaluru, Delhi NCR, Hyderabad, and Pune.

Under this vertical, the company offers consumers high-quality housekeeping services for tasks such as cleaning, dishwashing, laundry, and meal preparation,...