New Delhi, Nov. 2 -- Bollywood superstar Shah Rukh Khan's upcoming film 'King' is already seeing massive traction, ruling the overseas box office ahead of its worldwide release later this year.

This comes as big-budget South Indian films dominate the domestic market with their pan-India releases.

Setting a fresh record for Indian cinema, the overseas theatrical rights for 'King' have reportedly been acquired for a staggering Rs.175 crore, highlighting King Khan's unmatched global appeal and the enduring loyalty of his international fans.

According to a Pinkvilla report, Phars Films has secured the overseas distribution rights for 'King' at Rs.175 crore, which is over $18 million.

Before 'King', Yash Raj Films handled the international...