New Delhi, Feb. 25 -- Radhika Gupta, MD and CEO of Edelweiss Mutual Funds, is popular among Indian investors, especially Gen Z, for her prolific online social media presence and easily understood investment tips and advice.

Through the years, Gupta has gained a following on X (formerly Twitter) and other social media, for her stock market fundas, investment explainers, and easy to follow advice - be it on savings, investments, mutual funds and SIPs.

Among her latest posts on X, is another simple rule of thumb that investors should stick to - consistency is key.

According to Gupta, "The most expensive fund is the one you bought for last year's returns." She added, "Return chasing feels rational. It's usually late. Consistency looks bori...