Old Monk buckles under FSSAI pressure, tells HC it will drop '7 years old blended' from label
Mumbai, Aug. 31 -- Mohan Rocky Springwater, the makers of the popular rum brand Old Monk, informed the Bombay High Court on Monday that it is ready to relabel its product, removing the "7 years old blended" mention.
"I will in every single label blank out the line that states '7 years blend'," senior counsel Navroz H. Seervai, appearing for the company, informed the court
A division bench headed by acting Chief Justice Ravindra V. Ghuge and Justice Gautam A. Ankhad, after hearing the arguments, asked the company to submit a reworked label by Thursday.
The bench noted that a consumer could be misled into thinking the rum had been aged for seven years. The court also questioned the alcoholic beverage maker about some of the text on the l...
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