Mercedes-Benz bets on India luxury demand, EV push; plans 12 new models in 2026: Inside the company's growth strategy
New Delhi, Nov. 6 -- Mercedes-Benz is betting on India's expanding luxury car market and growing demand for premium electric vehicles as it looks to strengthen its presence in the country.
The German automaker sees significant room to scale up its business over the next five to seven years and expects India to deliver a record year, according to company executives.
The company's latest electric SUV, the GLC EV, has received more than 1,000 bookings, taking its order book through March 2027, the Financial Express reported.
The strong initial response has prompted Mercedes-Benz India to approach its global leadership for additional assembly kits to ramp up local production and reduce waiting periods, the report said.
The India push come...
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