New Delhi, July 20 -- As India's jewellery industry increasingly shifts towards organised retail, established regional brands are expanding beyond their home markets to meet the rising demand across emerging consumer hubs. Among them is Kataria Jewellers, the 116-year-old jewellery house founded in 1909, which has strengthened its presence across Ratlam and Indore, Madhya Pradesh. The brand is now preparing to make its Rajasthan debut with the launch of a large-format showroom in Kota, marking an important milestone in its journey from a trusted regional name to a growing interstate jewellery retailer.

Spearheading this growth is Yash Kataria, the third-generation director who is shaping the company's future while staying true to its lon...