Stock market today, Sept. 30 -- Amid IPL business demerger buzz, Sun TV Network's share price witnessed strong buying pressure during Wednesday's deals. The Sunrisers Hyderabad IPL franchise owner company's shares today opened with an upside gap at Rs.555 apiece on the NSE and witnessed strong buying since morning, hitting an intraday high of Rs.663.90 apiece, which turned out to be a new 52-week high of the media stock. Sun TV Network shares are currently trading around Rs.650 apiece, nearly 16% higher than yesterday's close of Rs.553.25.

According to stock market experts, Sun TV Network's share price is rising following a flurry of reports about the company's plans to unlock its IPL business. They said that Sun TV has yet to make an of...