New Delhi, Aug. 13 -- In a year where almost every wearable on the market is desperately trying to be an AI assistant, a fitness coach, or a second smartphone, G-Shock has collaborated with Coca-Cola to create something refreshingly simple. The GA-2100CC-3A doesn't track your heart rate, analyse your sleep or tell you how stressed you are. Instead, it strips things back to what makes a traditional watch appealing in the first place: distinctive design, durability and a bit of personality.

I spent a few weeks with this 140th-anniversary collaboration piece, and here's my two bits on whether it's a genuine collector's item or just an overpriced branding exercise.

Inside the box of the GA-2100CC-3A, you get the watch, the usual warranty ca...