New Delhi, May 4 -- Despite modest box office runs during their original theatrical releases, some Hindi films are now getting sequels, powered by sustained cult followings on social media, digital platforms and, in some cases, renewed interest following re-releases in cinemas.

Films like Tumbbad and Awarapan, both of which underperformed in theatres, now have sequels in the works slated for release soon. Trade experts say that while the originals lacked big numbers, the films - and in some cases their music - have steadily built audience draw over the years, explaining the push for direct sequels or new stories within the same universe.

Horror-fantasy Tumbbad earned around Rs.14 crore at the domestic box office when it released in 2018...