New Delhi, March 19 -- Mahindra XUV 3XO is one of the bestselling sub-compact SUVs in the Indian passenger vehicle market, which is essentially a revamped and rebadged version of the XUV 300. It is positioned in a segment, which is considered the most competitive and most in-demand space in the Indian passenger vehicle market. The SUV competes with tough rivals like Tata Nexon, Hyundai Venue, Skoda Kylaq, Kia Sonet, Maruti Suzuki Brezza, among others.

With the high demand in the sub-compact SUV segment owing to the affordability and rising consumer preference for SUVs and crossovers, almost every automaker in the mass market segment of the country's PV space has been trying to grab a chunk of the pie. Mahindra, being a major player in th...