BARC shutdown threat puts 1,500 jobs at risk: Why are TV broadcasters planning layoffs and job cuts? What led to this?
New Delhi, Nov. 2 -- The possible shutdown of the Broadcast Audience Research Council (BARC) India could put around 1,500 jobs at risk across its wider operational ecosystem, even as television broadcasters are separately considering workforce reductions amid mounting financial pressure on their linear television businesses, according to a report by Exchange4Media.
Exchange4Media citing industry sources said that a potential closure of BARC could affect approximately 1,500 people associated with the ratings body's operations and the wider television audience measurement ecosystem.
Separately, the report stated that several television broadcasters, including some of the country's leading networks, are evaluating workforce rationalisation...
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