MUMBAI, Oct. 29 -- Ambuja Cements Ltd expects sales volumes to grow faster than the industry in the second half of fiscal year 2027 (FY27), as it looks for a recovery in institutional demand following a weak first half. The Gautam Adani-owned cement maker is seeking to rebuild volumes while maintaining profitability.

Trade volumes grew 8.6% year-on-year in the September quarter (Q2FY27), but weakness in institutional sales kept overall volumes broadly flat. Ambuja expects both trade and institutional sales to grow in the third and fourth quarters.

In the cement industry, trade sales are made through dealers and distributors to individual homebuilders and small contractors. Institutional, or B2B, sales involve bulk supplies directly to l...