New Delhi, Oct. 4 -- Union Finance Minister Nirmala Sitharaman on Saturday launched a three-month long nationwide campaign aimed at helping citizens to recover unclaimed assets in the financial sector.

The initiative, titled "आपकी पूँजी, आपका अधिकार" (Your Money, Your Right), officially kicked off on October 4, 2025, with the inauguration event held in Gandhinagar, Gujarat.

A special financial inclusion exhibition was also organised in the event, featuring stalls from banks, insurance companies, mutual funds, and pension institutions.

The core purpose of this campaign is to tackle the issue of unclaimed financial assets, su...