New Delhi, July 26 -- We've all been there. You start watching a Reel or a Short, and before you know it, you've lost hours scrolling through one video after another. Turns out, social media addiction is a reality not just for regular users but even for the people building these apps.

OpenAI CEO Sam Altman has revealed in a recent podcast that he became addicted to TikTok while working on the company's AI video generation app, Sora. The app was seen as a potential AI-powered social media rival to the likes of TikTok and Instagram, but it was eventually shut down earlier this year as OpenAI deprioritised certain projects ahead of its IPO.

Altman revealed how he prepared to build Sora during a new episode of the How to Start a Startup pod...