Kuala Lampur, Nov. 12 -- We complain when the food we order is poorly prepared, when services are slow, or when the products we buy do not last. We demand quality from businesses, hospitals, schools and public services. But here is a question worth asking: Are we teaching our children to value quality in their own lives? As the world marks World Quality Day on November 12, 2026, perhaps it is time to look beyond factories, certificates and inspection reports. Quality should not be something we expect only from organisations. It should begin with the way we think, behave and treat the world around us.

This year's World Quality Week, observed from November 9 to 13, carries the theme "Quality: Powering Performance". It reminds us that quali...