No such thing as a free lunch: The problem with influencers as 'food reviewers' in Malaysia
COMMENTARY, May 31 -- My frustration begins where it often has, lately: an Instagram post.
On their profile, MalaysianPAYGAP, a community initiative for salary transparency in Malaysia, posted a short clip with Ming Chun, one of Malaysia's more prominent food influencers who has successfully carved out a niche for himself as a self-appointed ayam gepuk "connoisseur".
For the uninitiated, it is a dish of fried and smashed chicken, typically paired with a spicy sambal, cashew nut paste, fried cabbage and tempeh, and it is taking the Klang Valley by storm - especially with the younger crowd.
The clip is an excerpt from a long-form video that takes viewers behind the scenes of his work routine, with an emphasis on the unique aspects of bei...
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इस लेख के रीप्रिंट को खरीदने या इस प्रकाशन का पूरा फ़ीड प्राप्त करने के लिए, कृपया
हमे संपर्क करें.