New Delhi, Oct. 8 -- India's small and medium businesses (SMBs) are playing an increasingly important role in the country's export economy, with the MSME sector accounting for 48.58 per cent of exports as of January 2026, according to government data.

However, finding overseas customers through digital channels does not necessarily translate into sustained international business, with payments, logistics and customs processes continuing to pose challenges for e-commerce exports, according to an EY-ASSOCHAM report.

Nagesh Devata, Senior Vice President and Head of Asia-Pacific, Payoneer, and Gaurav Shisodia, Vice President and Country Manager for India, Payoneer, said Indian SMBs need to focus on building digital trust, ensuring reliable ...