New Delhi, July 17 -- The Centre for Trade and Investment Law (CTIL), Indian Institute of Foreign Trade (IIFT), in collaboration with the Confederation of Indian Industry (CII), on Thursday launched "Going Global: A Practical Guide for Indian MSMEs", a guidebook designed to help micro, small and medium enterprises (MSMEs) expand their presence in international markets.

The guidebook provides practical guidance on identifying export opportunities, understanding market access requirements, using trade intelligence tools, complying with international standards and sustainability norms, and improving export readiness.

It also addresses key challenges faced by MSMEs, including limited access to market information, identifying overseas buyers...