Srinagar, April 18 -- The growing menace of drug addiction has emerged as one of the most pressing social challenges confronting Jammu and Kashmir today. In response, the government has recently intensified its efforts by launching awareness campaigns under the powerful slogan, "Say No to Drugs and Yes to Life." These initiatives, beginning in Jammu and now extending into Kashmir with programmes in institutions like Amar Singh College, Srinagar, reflect a renewed administrative commitment to tackle substance abuse. Senior officials, including the SSP and Deputy Commissioner of Srinagar, have publicly asserted their resolve to "catch the big fishes" and ensure strict punishment for those involved in drug trafficking.

At first glance, such...