Intellectual Property India Publishes Patent Application for A Data-Driven Predictive Analytics Platform For Measuring The Impact Of Social Media Marketing On Consumer Purchase Behaviour And Brand Performance

MUMBAI, India, Aug. 12 -- Intellectual Property India has published a patent application (202641092371 A) filed by Dr. Yamuna Kilaru; Dr. Someshwar. S; Dr. Deepti Ranjan Sabat; Dr. Steeven Raju Ganta; Dr. Deekonda Anusha; A. Aafiya Thahaseen; Sangeetha. S; C. Ramkumar; Dr. Perikala Umapathi; and Dr. L. Prathiba on July 30, 2026, for A Data-Driven Predictive Analytics Platform For Measuring The Impact Of Social Media Marketing On Consumer Purchase Behaviour And Brand Performance.

Inventors include Dr. Yamuna Kilaru; Dr. Someshwar. S; Dr. Deepti Ranjan Sabat; Dr. Steeven Raju Ganta; Dr. Deekonda Anusha; A. Aafiya Thahaseen; Sangeetha. S; C. Ramkumar; Dr. Perikala Umapathi; and Dr. L. Prathiba.

The application for the patent was published on...